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Axel's

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 Vail, 81657

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About

Axel's is a family-owned clothing store on Gore Creek Drive in the center of Vail Village, selling men's and women's clothing made in Europe or the United States. The mix runs from Italian tailoring and cashmere to Western leathers, cowboy boots and belt buckles.

It suits shoppers after one lasting piece, such as a shearling coat, a leather jacket or a custom buckle, rather than a souvenir. The shop has been in Vail Village since 1990.

How it started

The founders, Janie and her husband, who was raised in Norway, came to the valley about 35 years ago and bought a small mountaineering shop, Vail Mountaineering, in Lionshead, selling crampons, fleece and telemark skis. In 1990 they moved to the current Vail Village address, and the stock gradually changed from climbing gear to clothing. Their children, Candice and Axel Jr., are part of the business and travel with them to source and develop collections.

What is on the racks

Men's stock includes leather and suede jackets, shearling and winter coats, sport coats, snap shirts, sweaters and bolo ties, with labels such as Giannetto Portofino, Gimo's and Georg Roth. Women's collections add cashmere, tailored blazers, dresses, MAC and Cambio jeans and MIZANA jewelry. Both sides carry cowboy boots, including Stallion Boot Co.

House denim and buckles

Axel's makes its own premium denim line for men and women, and also stocks Richard J. Brown jeans. The belt buckle collection runs from one-of-a-kind pieces to trophy buckles, and custom buckles for ranch emblems, weddings or family milestones are designed with the shop and made by Comstock Heritage.

Shopping from home

Most of the collection is also sold through the Axel's website, which is useful for browsing before a trip or reordering a size afterwards.

Axel's Outpost

The family's sale shop, Axel's Outpost, carries the on-sale collection at the top of the steps at the Vail Village Inn, 100 East Meadow Drive, a short walk from the main store. It opens by appointment in the off-season, so call ahead.

Sources: Axel's, Axel's story, locations, custom buckles, contact. Checked September 23, 2026.

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Contact Information

Company Name
Axel's
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Location
201 E Gore Creek Dr Ste 3
Vail, 81657

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About Axel's

Quick answer: Axel's is a business at 201 E Gore Creek Dr Ste 3, Vail, CO 81657. Family-owned Vail Village boutique since 1990: leather, shearling, cashmere, house denim, cowboy boots and custom belt buckles for men and women.

Last updated

Axel's is a family-owned clothing store on Gore Creek Drive in the center of Vail Village, selling men's and women's clothing made in Europe or the United States. The mix runs from Italian tailoring and cashmere to Western leathers, cowboy boots and belt buckles.

It suits shoppers after one lasting piece, such as a shearling coat, a leather jacket or a custom buckle, rather than a souvenir. The shop has been in Vail Village since 1990.

How it started

The founders, Janie and her husband, who was raised in Norway, came to the valley about 35 years ago and bought a small mountaineering shop, Vail Mountaineering, in Lionshead, selling crampons, fleece and telemark skis. In 1990 they moved to the current Vail Village address, and the stock gradually changed from climbing gear to clothing. Their children, Candice and Axel Jr., are part of the business and travel with them to source and develop collections.

What is on the racks

Men's stock includes leather and suede jackets, shearling and winter coats, sport coats, snap shirts, sweaters and bolo ties, with labels such as Giannetto Portofino, Gimo's and Georg Roth. Women's collections add cashmere, tailored blazers, dresses, MAC and Cambio jeans and MIZANA jewelry. Both sides carry cowboy boots, including Stallion Boot Co.

House denim and buckles

Axel's makes its own premium denim line for men and women, and also stocks Richard J. Brown jeans. The belt buckle collection runs from one-of-a-kind pieces to trophy buckles, and custom buckles for ranch emblems, weddings or family milestones are designed with the shop and made by Comstock Heritage.

Shopping from home

Most of the collection is also sold through the Axel's website, which is useful for browsing before a trip or reordering a size afterwards.

Axel's Outpost

The family's sale shop, Axel's Outpost, carries the on-sale collection at the top of the steps at the Vail Village Inn, 100 East Meadow Drive, a short walk from the main store. It opens by appointment in the off-season, so call ahead.

Sources: Axel's, Axel's story, locations, custom buckles, contact. Checked September 23, 2026.

Accessories Men's Clothing Women's Clothing shopping shopping/womens-fashion shopping/mens-fashion shopping/footwear shopping/vail-village
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Business Hours

Open daily · 10:00 AM – 6:00 PM

Amenities at Axel's

  • Custom belt buckles
  • Online ordering and shipping
  • Sale outlet (Outpost)
  • House denim label

Frequently Asked Questions

Where is Axel's?
At 201 East Gore Creek Drive, Suite 3, in the center of Vail Village. The family's second shop, Axel's Outpost, is at 100 East Meadow Drive.
What are Axel's hours?
Monday to Sunday, 10 a.m. to 6 p.m. The official site publishes no seasonal variation; the Outpost's off-season opening is by appointment instead (see #7).
What does Axel's sell?
Men's and women's clothing made in Europe or the United States: leather and shearling outerwear, cashmere and knits, tailored jackets and sport coats, snap shirts, denim, European footwear and hand-tooled cowboy boots, jewelry, bolo ties, and belt buckles.
Who owns Axel's, and how long has it been in Vail?
It's a family business. The founders, Janie and her husband (who was raised in Norway), bought a small mountaineering shop, Vail Mountaineering, in Lionshead about 35 years ago and moved to the current Vail Village location in 1990, where the stock evolved from climbing gear to clothing. Their children, Candice and Axel Jr., are part of the business today.
Which brands does Axel's carry, and does it have its own label?
Yes, Axel's Premium Denim is its own denim line for men and women, alongside Richard J. Brown jeans. Other labels include Giannetto Portofino, Gimo's and Georg Roth for men; MAC and Cambio jeans and MIZANA jewelry for women; and Stallion boots and Comstock Heritage buckles on both sides.
Can I order a custom belt buckle?
Yes. Custom buckles are designed in collaboration with the Axel's team and handcrafted by the artisans at Comstock Heritage, for ranch emblems, corporate logos, weddings, birthdays and other milestones. Start with the form on the Custom Buckles page at axelsltd.com.
Is there a sale store?
Yes. Axel's Outpost carries the on-sale collection at the top of the steps at the Vail Village Inn, 100 East Meadow Drive. In the off-season it opens by appointment; call (970) 401-9770.
Can I shop Axel's online, and what is the return policy?
Yes, at axelsltd.com, which ships within the US and internationally. Unused items can be returned within 14 days of receipt for a refund or exchange; return shipping is deducted from refunds and is complimentary for exchanges or store credit. For online orders, call (970) 401-9770.
Which phone number should I call?
For in-store questions, call (970) 476-7625. For online purchases, call (970) 401-9770. Email is [email protected].

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