Watches

Rolex leads the floor, alongside Tudor, Cartier, OMEGA, IWC Schaffhausen, Jaeger-LeCoultre, Panerai, Blancpain and Bell & Ross. Betteridge also sells Rolex Certified Pre-Owned watches, the maker's own program for authenticated secondhand pieces. Brand availability shifts, so call ahead if you are after a particular model.

Jewelry and silver

The designer jewelry includes Marco Bicego, Roberto Coin, Pomellato, Paul Morelli, Leo Pizzo, Robert Procop, Davidor, Anito Ko and A Link, plus Argyle pink diamonds and estate pieces. There is a silver and gift side too, with Deakin & Francis and estate silver, which helps if you need a present rather than an heirloom.

Services

Betteridge offers bespoke jewelry design, jewelry and watch repair, engraving and appraisals, and it will buy watches. Appointments can be booked through the store page, which is worth doing for a bespoke commission or a big purchase.

Visiting

The store is in Solaris Plaza, 141 East Meadow Drive, in the middle of Vail Village. It opens late morning every day, with shorter Sunday hours; the FAQ has the times. Since 2021 Betteridge has been part of the Watches of Switzerland Group, with sister stores in Aspen and Greenwich, Connecticut.

Sources: Betteridge Vail, store hours, history. Checked September 23, 2026.