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Sim's Market

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 Vail, 81657

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About

Sim's Market is East Vail's only grocery and convenience store, on Bighorn Road among the condos and houses at the east end of town. It is small, but it covers the things you run out of: fresh fruit and vegetables, dry goods, deli meats and cheeses, dairy, frozen treats, toiletries and cleaning supplies.

It suits anyone staying in East Vail who needs milk, a forgotten ingredient or a bottle of wine without driving into town. For a full week's shop, a bigger supermarket is still the better first stop; Sim's is for everything after that.

Groceries and household basics

Produce, dry goods, deli counter meats and cheeses, dairy and frozen novelties share the shelves with household items, so the store can cover a last-minute breakfast or a missing detergent pod on the same trip.

Wine, beer and spirits

A separate liquor store inside Sim's sells wine, beer and spirits, which saves a second stop when you are stocking a rental for the evening.

Local finds

Alongside the staples there are some local products for gifts and souvenirs. Sim's does not have a website, so call ahead if you need to check hours or whether a particular item is in stock; the number is in the FAQ below.

Sources: Discover Vail: Sim's Market. Checked September 23, 2026.

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Contact Information

Company Name
Sim's Market
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Location
3971 Bighorn Rd
Vail, 81657

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About Sim's Market

Quick answer: Sim's Market is a business at 3971 Bighorn Rd, Vail, CO 81657. Sim's Market is East Vail's grocery and convenience store on Bighorn Road, with produce, deli, household basics and a liquor store.

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Sim's Market is East Vail's only grocery and convenience store, on Bighorn Road among the condos and houses at the east end of town. It is small, but it covers the things you run out of: fresh fruit and vegetables, dry goods, deli meats and cheeses, dairy, frozen treats, toiletries and cleaning supplies.

It suits anyone staying in East Vail who needs milk, a forgotten ingredient or a bottle of wine without driving into town. For a full week's shop, a bigger supermarket is still the better first stop; Sim's is for everything after that.

Groceries and household basics

Produce, dry goods, deli counter meats and cheeses, dairy and frozen novelties share the shelves with household items, so the store can cover a last-minute breakfast or a missing detergent pod on the same trip.

Wine, beer and spirits

A separate liquor store inside Sim's sells wine, beer and spirits, which saves a second stop when you are stocking a rental for the evening.

Local finds

Alongside the staples there are some local products for gifts and souvenirs. Sim's does not have a website, so call ahead if you need to check hours or whether a particular item is in stock; the number is in the FAQ below.

Sources: Discover Vail: Sim's Market. Checked September 23, 2026.

Grocery shopping shopping/gifts-souvenirs shopping/grocery-markets shopping/wine-liquor visitor-essentials visitor-essentials/grocery-convenience shopping/east-vail
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Business Hours

Open daily · 7:00 AM – 10:00 PM

Amenities at Sim's Market

  • Liquor store on site
  • Deli meats and cheeses
  • Produce
  • Household essentials
  • Gifts and souvenirs

Frequently Asked Questions

Where is Sim's Market?
At 3971 Bighorn Road in East Vail, among the condos and houses at the east end of town. It is East Vail's only grocery and convenience store.
What are the hours?
Google listings show 7:00 AM to 10:00 PM, seven days a week, but Sim's publishes no hours of its own and has no website. Call (970) 476-6301 to confirm before you go, especially outside ski season.
What does Sim's Market sell?
Fresh fruit and vegetables, dry goods, deli meats and cheeses, dairy, frozen novelties, and household items such as toiletries and cleaning supplies, plus some local products sold as gifts and souvenirs.
Does Sim's sell alcohol?
Yes. A separate liquor store inside the market sells wine, beer and spirits.
Is Sim's a full supermarket?
No. It is a small grocery and convenience store, good for top-ups, forgotten ingredients and last-minute needs. For a full week's shop, a larger supermarket is the better first stop; Sim's covers everything after that.
How do I contact the store?
Call (970) 476-6301. There is no website or online ordering, so the phone is the way to check hours or whether a particular item is in stock.
Does Sim's Market have a website or online ordering?
No. Sim's has no official website and no online ordering. Ignore aggregator pages that attach a "website" to the store: the one in circulation (simsmarket.placeweb.site) is a parked domain-for-sale page, not the store. Call (970) 476-6301 instead.

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