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Outdoor Divas

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 Vail, 81657

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About

outdoor DIVAS calls itself the only women's ski shop in the country, and everything on its floor in the Lionshead Center Building, at the base of Vail Mountain, is chosen for women. Kim Walker started the business with Michael Callas in Boulder in 2002, after years of living and working in Vail without finding ski gear that fit her. The Vail store, the Women's Ski Center, opened in November 2015 and is now the company's only shop.

It suits women of any ability who want boots that fit and skis picked for how they actually ski, and anyone who has felt talked over in a mixed ski shop.

Boot fitting

Boot fitting is the core of the shop. Appointments are booked in advance, online or by phone, and take about an hour: the fitter looks at your stance, foot shape and skiing before matching a shell, a liner and any adjustments. The shop also sells custom liners and replacement boot soles.

Skis, clothing and accessories

Beyond boots there are women's skis, bindings and poles from brands such as Head, Atomic, Tecnica, Lange, Salomon and K2, plus helmets, goggles, heated gear, gloves and baselayers. The clothing side goes past ski jackets and pants into sweaters, dresses, skirts and swimwear, which makes it a useful stop in summer too.

Free women's demo days

Each winter the shop runs free women-only ski demo days, which it has hosted for more than 20 years. They are not held in Vail: the series runs on the first Thursday of each month at Loveland Ski Area and on two dates at Copper Mountain. Registration is free, but you need your own lift access; the FAQ has the dates.

Shopping from home

The full range is also sold online at outdoordivas.com, with free standard shipping on larger orders, and the shop's blog carries a Vail run guide written by managing partner Lauren Williams.

Sources: our story, Vail ski shop, boot fitting, demo days, contact. Checked September 23, 2026.

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Company Name
Outdoor Divas
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Location
520 E Lionshead Cir C-8
Vail, 81657

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About Outdoor Divas

Quick answer: Outdoor Divas is a business at 520 E Lionshead Cir C-8, Vail, CO 81657. outdoor DIVAS in Lionshead is a women-only ski shop: boot fitting by appointment, custom liners, women's skis, ski wear and free demo days.

Last updated

outdoor DIVAS calls itself the only women's ski shop in the country, and everything on its floor in the Lionshead Center Building, at the base of Vail Mountain, is chosen for women. Kim Walker started the business with Michael Callas in Boulder in 2002, after years of living and working in Vail without finding ski gear that fit her. The Vail store, the Women's Ski Center, opened in November 2015 and is now the company's only shop.

It suits women of any ability who want boots that fit and skis picked for how they actually ski, and anyone who has felt talked over in a mixed ski shop.

Boot fitting

Boot fitting is the core of the shop. Appointments are booked in advance, online or by phone, and take about an hour: the fitter looks at your stance, foot shape and skiing before matching a shell, a liner and any adjustments. The shop also sells custom liners and replacement boot soles.

Skis, clothing and accessories

Beyond boots there are women's skis, bindings and poles from brands such as Head, Atomic, Tecnica, Lange, Salomon and K2, plus helmets, goggles, heated gear, gloves and baselayers. The clothing side goes past ski jackets and pants into sweaters, dresses, skirts and swimwear, which makes it a useful stop in summer too.

Free women's demo days

Each winter the shop runs free women-only ski demo days, which it has hosted for more than 20 years. They are not held in Vail: the series runs on the first Thursday of each month at Loveland Ski Area and on two dates at Copper Mountain. Registration is free, but you need your own lift access; the FAQ has the dates.

Shopping from home

The full range is also sold online at outdoordivas.com, with free standard shipping on larger orders, and the shop's blog carries a Vail run guide written by managing partner Lauren Williams.

Sources: our story, Vail ski shop, boot fitting, demo days, contact. Checked September 23, 2026.

Sports Wear Women's Clothing shopping shopping/outdoor-apparel shopping/womens-fashion shopping/footwear skiing skiing/ski-rentals skiing/equipment-tuning
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Business Hours

Open daily · 9:00 AM – 5:00 PM

Frequently Asked Questions

Where is outdoor DIVAS in Vail?
In the Lionshead Center Building at 520 East Lionshead Circle, Suite C-8, at the base of Vail Mountain in Lionshead Village.
What are the hours?
The shop's official website does not publish store hours, so call (970) 476-3888 to check before you go. Google lists the shop as 9 a.m. to 5 p.m. daily, but that set does not come from the shop itself.
Is the shop only for women?
The gear, fitting and events are all for women: outdoor DIVAS describes itself as the only women's ski shop in the country, and everything it sells is women's-specific. Its fitting team is a mix of women and men who specialise in women's fit.
How do I book a boot fitting?
Book online through the ski boot fitting page on outdoordivas.com or call (970) 476-3888. Appointments are personalised, take about an hour, and cover your stance, foot shape and skiing style before matching a shell, liner and adjustments.
When are the 2026-27 demo days?
At Loveland Ski Area from 9 a.m. to 2:30 p.m. on Thursday December 3, Thursday January 7, Thursday February 4, Thursday March 4 and Thursday April 1, and at Copper Mountain on Wednesday January 13 and Wednesday February 10, with the Copper Mountain Women's Program. Registration is free; a lift ticket or pass is required and lift access is not included. The demo days are not held in Vail.
Does outdoor DIVAS rent ski equipment?
The official website does not publish a walk-in rental programme or rental rates. What it does offer is the free women's demo day series at Loveland and Copper Mountain, where you can test the latest women's skis in real conditions, plus in-store boot fitting in Vail. Call (970) 476-3888 if you need rental advice.
Does outdoor DIVAS have other stores?
Not now. The company started in Boulder in 2002 and later opened in Denver's Cherry Creek North, but its website says the Vail store is its current location.
Can I shop online?
Yes, at outdoordivas.com. Standard shipping is free on orders over $99 (flat $7.95 at $98.99 and under), via USPS or UPS.
How do I contact the shop?
Call (970) 476-3888 or toll free (866) 449-3482, or email [email protected].

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